E-commerce is providing services in all fields of marketing globally that magnetically attracts the global customers to interact with your business. E-Commerce involved the buying and selling of services and goods between parties. All the executions of orders, payment of goods and services through online platform that is also called internet retailing is done automatically through e-commerce automation.
E-commerce deducting the middle inventories by eliminating middlemen. It is due to E-commerce that provides an easy way to sellers as well as buyers also. In current era, e-trading has become the most cost effective from both sides. For consumers the main benefit of E-commerce is the easy delivery in affordable cost due to e-commerce automation through which they can easily get their orders by just clicking on their required stuff.
Now a day, it has been successfully used by few agricultural companies for marketing. Although It is not used so many agri-enterprises but its applications are increased rapidly due to increase of awareness in global marketing. The agriculture enterprises offer high quality, cleaned seeds, vegetables, fruits, groceries and agricultural pest medicines on their websites or apps which become easily accessible in global market.
However, it can be considered an area with huge potential for agriculture marketing that provides a vast business place for the marketing of exotic vegetables, grains, fruits and organic food-stuff. These services of E-Commerce automation radically purge the middlemen that surely become a reason of big savings of time and money. The direct supply-chain produces a good bond between farmers and consumers or enterprises and farmers. It is a big platform where they can easily communicate with each other to share their views, problems and suggestions.
Agriculture-Marketing via e-commerce can help immensely for both buyer to buyer (B2B) and buyer to consumer (B2C). However the enterprises can get the benefits from the establishment of the entire channel of the supply chain where they can easily get in touch with farmers. Through this platform, consumers can get quality output and with a far better price. This new edge of e-commerce and automation can boost the agri-marketing in all over the world with immense speed.